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The irrigation

Google Ads.

Targeted irrigation — accelerated growth where it counts.

Search and Performance Max campaigns engineered around buying-intent keywords. Tight conversion tracking, clear reporting, no hand-waving.

How we approach it

The pillars of the system.

Whatever you've heard from previous vendors, this is how we actually think about google ads. No buzzwords, no theater.

PILLAR / 01

Intent-led targeting

We bid on people ready to buy — not the cheapest impressions we can find. Tight match types, negative keywords, and clear buyer personas.

PILLAR / 02

Conversion tracking, properly

Server-side tracking, offline conversion imports where it matters, and accurate revenue attribution. Most accounts we audit are running blind.

PILLAR / 03

Landing pages that match

We build or update landing pages so the message scent is consistent from search to form-fill. The best ad in the world dies on a bad page.

PILLAR / 04

Honest reporting

Monthly reports in plain English, with the actual revenue and qualified-lead numbers. No flexing on impressions.

What's included

What you get when you engage us for google ads.

  • Account audit and rebuild (or fresh build)
  • Search and Performance Max campaign architecture
  • Conversion tracking, GA4 setup, and revenue attribution
  • Landing page recommendations or builds
  • Ongoing bid management, A/B testing, and creative iteration
  • Monthly reporting and strategy calls
Typical outcomes
  • 01
    Lower CPL and higher quality leads
  • 02
    Visibility into what's actually working
  • 03
    A paid channel that scales without breaking
Want to see what this looks like for a business like yours?
Start a project
Start a project

If your digital ground isn't producing, we should talk.

We work with a small number of businesses at a time. Tell us about yours and we'll be in touch within one business day.